About.

Andrea Picchi is a design executive, leader, and manager renowned for his transformative impact on the intersection of design, technology, and business. With a diverse background in cognitive psychology and computer science, Andrea's journey into the realm of design began as a quest to understand the intricate interplay between human behaviour and technological innovation. His passion for creating meaningful experiences led him to immerse himself in the study of design thinking at the Hasso Plattner d.school at Stanford University, where he gained invaluable insights into the power of empathy, iteration, and prototyping in driving innovation.

Armed with a deep understanding of the human mind and technological advancements, Andrea embarked on a mission to revolutionize the way companies approach design. His research in human-computer interaction has yielded groundbreaking insights and resulted in the development of patents for products like Google Glass, showcasing his ability to translate theoretical knowledge into tangible, real-world solutions.

Over the course of his career, Andrea has honed his leadership and management skills through collaborations with industry giants such as Apple, Google, Samsung, Sony, and Nokia. As a design executive, he possesses a strategic vision and a keen understanding of market dynamics, guiding organizations to harness the power of design as a driver of strategic growth and competitive advantage.

Over the course of his career, Andrea has honed his leadership and management skills through collaborations with industry giants such as Apple, Google, Samsung, Sony, and Nokia. As a design executive, he possesses a strategic vision and a keen understanding of market dynamics, guiding organizations to harness the power of design as a driver of strategic growth and competitive advantage.

In his role as a design manager, Andrea orchestrates the intricate dance between creativity and execution. He possesses a keen eye for talent, assembling teams comprised of individuals with diverse skill sets and perspectives. Andrea understands that fostering a culture of innovation requires more than just hiring the best and brightest; it necessitates creating an environment where experimentation is encouraged, failure is embraced as a learning opportunity, and success is celebrated collaboratively.

Leveraging his project management skills and meticulous attention to detail, Andrea ensures that ideas are not just conceptualized but also brought to fruition with precision and efficiency. His ability to navigate ambiguity and adapt to changing circumstances allows him to steer projects toward successful outcomes, even in the face of unforeseen challenges. Andrea's commitment to excellence is characterized by a relentless commitment to quality and an unwavering dedication to delivering impactful results that resonate with users and stakeholders alike.

In addition to his professional endeavours, Andrea is deeply committed to nurturing the next generation of design talent. Through mentorship, coaching, and a genuine passion for sharing knowledge, he empowers emerging designers to unlock their full potential and make a lasting impact on the world. Andrea's contributions to the design community extend beyond his individual achievements and aim to serve as a beacon of inspiration for future generations of design leaders.